Como foi referido em publicações anteriores, o mercado tem vindo a evoluir, existindo hoje uma outra realidade para a qual as empresas têm de estar preparadas. Actualmente, podemos afirmar que o cliente utiliza uma média de seis canais, durante o processo de compra. Sendo que o canal digital é o que têm vindo a ganhar maior destaque junto do consumidor, representando hoje quase um terço de todas as compras B2B.
O que quer isto dizer? Existe sim, uma maior complexidade no processo de compra e venda, no entanto o contacto humano é essencial para que os negócios/ vendas resultem de forma eficaz, não sendo os meios digitais nada mais que um complemento ao sistema de vendas das empresas.
Na exceder, encontramos a equipa certa para o seu negócio transformando os vendedores em verdadeiros profissionais de vendas!
Contacte-nos e conte com uma equipa vencedora – www.exceder.pt
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